Release Details

February 28, 2011

Nordic Naturals® Hosts Presentation by Dr. Bill Lands, the World’s Foremost Authority on Essential Fatty Acids at Natural Products Expo West 2011

Watsonville, CA (February 28, 2011) Omega-3 fish oil pioneer and industry leader Nordic Naturals® brings Natural Products Expo West attendees a “once in a lifetime educational opportunity” by offering an informative presentation by Dr. Bill Lands entitled “Fish, Omega-3, & Human Health: The World Leader in Omega-3 Research Sets the Record Straight.” The lecture will be held on Saturday, March 12th from 12:30 to 1:30 pm in Room 207D on the second level of the Convention Center. In addition, the company will be unveiling many exciting new products at booth #1820.

Dr. Lands, the former Senior Scientific Advisor to the Director of the National Institutes of Health, will address omega-6 and omega-3 in the typical diet and how their imbalanced consumption annually causes more than a trillion dollars of preventable loss in the United States. Stuart Tomc, CNHP, will join him for a lively discussion about these essential fats. Attendees can expect to learn personalized tools to prevent omega-3 insufficiency, how vitamin-like omegas directly influence health outcomes, what foods will meet individuals’ personal tastes and nutritional goals, and why your omega-3 status may be your most important health indicator!

Nordic Naturals' customers attending the lecture are eligible to receive an extra 5% off their show order (combined discounts not to exceed 25%). Plus the first 100 lecture guests who place a show order will also receive a free Omega-3 Blood Spot Test (a $200 value) to check their personal omega-3 status.

Dr. Bill Lands is considered the world’s foremost authority on essential fatty acids. He has authored over 250 papers and the book Fish, Omega-3 and Human Health, 2nd Edition, updated in 2005 from the 1985 Fish and Human Health. One of the world’s 1000 most cited scientists in 1965–1978, he has received numerous awards including the ISSFAL Lifetime Achievement Award in 2006.

All attendees are invited to join Nordic Naturals at booth #1820 for Happy Hour, on Friday and Saturday, March 11th and 12th from 4 to 6 pm.

Since 1995, Nordic Naturals has been the industry leader in fish oil supplementation, setting standards of excellence in the areas of purity, freshness, taste, and sustainability. With a reputation for efficacy and potency, Nordic Naturals fish oils and EFA blends are regularly chosen by independent research institutions and universities with 14 published scientific studies already completed and more than 30 currently underway. Distributing to over 30 countries on 6 continents, Nordic Naturals offers over 150 products in a variety of flavors, concentrations, and delivery forms. Nordic Naturals continues to deliver on its promise of innovation and quality you can trust. To learn more, call 800.662.2544 or visit www.nordicnaturals.com.

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