Watsonville, CA (April 20, 2009) U.S. based Nordic Naturals gears up to attend Finished Products Expo, part of the Vitafoods International show to be held at Geneva PalExpo in Switzerland from May 5-7, 2009. Retailers, distributors, conference attendees and press members are invited to visit Nordic Naturals booth #2025 where they can see new products, sample Nordic Naturals line and receive educational information.

The company will be highlighting two of its new children’s products called Nordic Omega-3 Gummies and Nordic Omega-3 Fishies, the “ultimate fish oil gummies” with natural tangerine flavor. Perfect for two-year-olds and up, Gummies and Fishies are a gourmet treat made with organic sweeteners and purified fish oil from anchovies and sardines. The products are rich in the important omega-3 essential fatty acids EPA and DHA that support proper brain, eye and nervous system development in children.

Nordic Naturals has built a strong reputation in the omega fatty acid category by delivering exceptional purity, freshness, taste and demonstrating environmental responsibility. The company uses a patented purification process and a proprietary deodorization procedure that delivers ultra pure oils with virtually no fishy taste or odor. Its unique re-esterification process yields natural triglyceride oils with over 98% triglycerides at all concentration levels. Nordic Naturals products have been used in over 30 clinical studies, of which 10 have been published in peer-reviewed journals. Such quality standards have allowed the company to become the market leader in the United States with nearly 50% market share and strong continued growth.

Distributing products to over 20 countries on all 7 continents, Nordic Naturals has the largest portfolio of Omega-3 products in the world with over 150 unique offerings. In addition, the company is the largest producer of cod liver oil in the world, exclusively utilizing Arctic Cod (Skrei) as raw material. To learn more about distribution of Nordic Naturals products around the world, visit Nordic Naturals international site at www.nordicnaturals.com.

Nordic Naturals is an international leader in omega-3 fish oils and EFA blends with exceptional taste, freshness, and purity levels. The company has over 150 different fish oil products, including liquids, soft gels, and children's chewables. Nordic Naturals was awarded the 2008 Socially Responsible Business Award demonstrating excellence in community involvement, education, health, employee empowerment, environment and sourcing. In addition, the company was recently named the “Top-Rated Supplement Brand” by the 2008 ConsumerLab.com Survey of Vitamin and Supplement Users, receiving two recognitions, #1 Rated Health Food Store Brand  for Consumer Satisfaction and #1 Rated Overall Brand for Consumer Satisfaction throughout 8 different distribution channels in the United States. For information, call 800.662.2544 or visit www.nordicnaturals.com.

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